Customer Relationship Management (CRM) White Papers

How Do You Evaluate Which On-Demand CRM Solution Is Right for You?:

The three main drivers of SaaS adoption—low initial cost of ownership, speed of deployment, and low internal IT resource profile—make SaaS solutions attractive at any time, but even more so in times of recession, provided there is a bona fide business need and the initiative can reliably be expected to create additional revenue or save money.

Connect and Empower Mobile Salespeople: Welcome to CRM in the era of mobility. It is an evolution that is just getting started, but which, its advocates say, stands finally to extend the value of CRM from the management suite down to the field salespeople to whom it was previously an annoyance. This white paper outlines how the best of the new mobile CRM applications work to help your mobile salespeople work smarter.

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